Substitutability

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Substitutability

BIBLIOGRAPHY

Substitutability is a fundamental concept in economics and is encountered in both consumer theory and producer theory. To illustrate, assume a finite number of commodities (say n ) and consider the following (direct) utility function,

u = f (X1,X2,....Xn),

where (x 1, x 2, , xn) is the commodity vector. Commodities i and j are said to be substitutes if

that is, if increased consumption of xj reduces the marginal utility of xi, and vice versa. If the second-order partial derivative is positive, then xi and xj are complements, and if it is zero, then xi and xj are independent.

Although the sign of the above second-order partial derivative is invariant under linear transformations of the utility function, it is not invariant under monotonic increasing transformations of the utility function. The demand system, however, has the advantage of being invariant under monotonic increasing transformations of the utility function. The demand system is obtained by maximizing u = f ( x 1, x 2, , xn ) subject to the budget constraint,

p1x1 + p2x2 + ... + pnxn=y,

where ( p 1, p 2, , pn, is the vector of prices and y is income. The demand systems is given by

xi = xi (p1, p2, ..., pn,y), i = 1, 2, ... ,n

and gives the quantity demanded (of each commodity) as a function of the prices of all commodities and income.

In terms of the demand system, we can find out how the demand for good xi changes if the price of good xj changes. In particular, if Δxi / Δpj > 0, then xi is a gross substitute for xj , meaning that when xj becomes more expensive the consumer switches to consuming xi ; in other words, the consumer substitutes away from the relatively more expensive good towards the relatively less expensive good. If Δxi / Δpj > 0, then xi is a gross complement for xj , meaning that when xj becomes more expensive the consumer reduces the consumption of xj and also of xi ; complements are goods that are consumed together (as, for example, coffee and sugar).

The definitions given above are in gross terms because they ignore the income effect that is, the change in demand of good xi due to the change in purchasing power as a result of the change in the price of good xj . The Slutsky equationsee Mas-Colell, Whinston, and Green (1995) for more detailsdecomposes the total effect of a price change on demand into a substitution effect and an income effect, as follows:

where xi | pj is the total effect of a price change on demand, kij is the substitution effect of a compensated price change on demand, and x | y)x j is the income effect, resulting from a change in price (not in income). Hicks (1956) suggested using the sign of the cross-substitution effect (that is, the change in compensated demand) to classify goods as substitutes whenever kij is positive. In fact, according to Hicks (1956), kij > 0 indicates substi-tutability, kij > 0 indicates complementarity, and kij = 0 indicates independence.

One important property of the Slutsky equation is that the cross-substitution effects are symmetric, that is

k ij = k ji

This symmetry restriction may also be written in elasticity terms, as follows

where η ij is the elasticity of demand of good i with respect to the price of good j, Ei is the income elasticity of demand of good i, and s = pj xj /y is the proportion of total expenditure devoted to good j.

The symmetrical terms in the above equation are the Allen elasticities of substitution, so that the equation can be written as

where denotes the Allen elasticity of substitution between goods i and j see Allen (1938) for more details. If , goods i and j are said to be Allen substitutes, in the sense that an increase in the price of good j causes an increased consumption of good i. If, however, σ ija > 0, then the goods are said to be Allen complements, in the sense that an increase in the price of good j causes a decreased consumption of good i.

The Allen elasticity of substitution is the traditional measure and has been employed to measure substitution behavior and structural instability in a variety of contexts. When there are more than two goods, however, the Allen elasticity may be uninformative and the Morishima elasticity of substitution,

is the correct measure of substitution elasticitysee Morishima (1967) and Blackorby and Russell (1989). Notice that measures the net change in the compensated demand for good j when the price of good i changes. Goods will be Morishima complements (substitutes) if an increase in the price of i causes xi/xj to decrease (increase).

In the producer context, the producers problem can be formulated as

C(W 1, W 2,..., W n, y ) = minx W 1X 1 + W 2X 2+ ... + W nX n

subject to

y = f (X1,X2, ... ,Xn),

where wi denotes the price for input i, y denotes output, and xi denotes input i. Inputs i and j are said to be substitutes if

If the second-order partial derivative is negative, then xi and xj are complements.

As in the consumer context, the degree of substi-tutability between any pair of factors in the producer context is also measured using the elasticity of substitution. The Allen elasticity of substitution in the cost minimization framework can be obtained by

where Ci is the partial derivative of the cost function with respect to the price of the i th factor, and Cij is the partial derivative of Ci with respect to the price of the j th factor.εij =ln xi / ln wj is the elasticity of the demand for the i the factor (xi) with respect to the price of the j th factor is the cost share of input j.

Again, as in the consumer context, when there are more than two goods, the Allen elasticity may be uninformative and the Morishima elasticity of substitution, calculated as

is the correct measure of substitution elasticitysee Morishima (1967) and Blackorby and Russell (1989).

The conceptual foundations of the Allen and Morishima elasticities of substitution are different. The Allen elasticity of substitution classifies a pair of inputs as direct substitutes (complements) if an increase in the price of one causes an increase (decrease) in the quantity demanded of the other, whereas the Morishima elasticity of substitution classifies a pair of inputs as direct substitutes (complements) if an increase in the price of one causes the quantity of the other to increase (decrease) relative to the quantity of the input whose price has changed. For this reason, the Morishima elasticity of substitution leans more toward substitutability. To put it differently, if two inputs are direct substitutes according to the Allen elasticity of substitution, theoretically they must be direct substitutes according to the Morishima elasticity of substitution, but if two inputs are direct complements according to the Allen elasticity of substitution, they can be either direct complements or direct substitutes according to the Morishima elasticity of substitution.

BIBLIOGRAPHY

Allen, R. G. D. 1938. Mathematical Analysis for Economists . London: Macmillan.

Blackorby, Charles, and R. Robert Russell. 1989. Will the Real Elasticity of Substitution Please Stand Up? (A Comparison of the Allen/Uzawa and Morishima Elasticities). American Economic Review 79 (4): 882888.

Hicks, John R. 1956. A Revision of Demand Theory . Oxford: Clarendon Press.

Mas-Colell, Andreu, Michael D. Whinston, and Jerry R. Green. 1995. Microeconomic Theory . Oxford and New York: Oxford University Press.

Morishima. M. 1967. A Few Suggestions on the Theory of Elasticity (in Japanese). Keizai Hyoron ( Economic Review ) 16: 144150.

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