Carlson, Linda 1950–

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Carlson, Linda 1950–

PERSONAL: Born 1950, in Tacoma, WA. Education: Washington State University, B.A., 1973; Harvard University, M.B.A., 1980.

ADDRESSES: Home—P.O. Box 99642, Seattle, WA 98139.

CAREER: Worked in journalism and public relations, 1973–78; employed in marketing management and consulting, 1980–.

WRITINGS:

The Publicity and Promotion Handbook: A Complete Guide for Small Business, John Wiley (New York, NY), 1982.

How to Find a Good Job in Seattle, Barrett Street Productions (Seattle, WA), 1990, 7th edition, 1999.

989 Great Part-Time Jobs in Seattle, Barrett Street Productions (Seattle, WA), 1995.

Executive Search Firms and Employment Agencies in Seattle, Barrett Street Productions (Seattle, WA), 1998.

Company Towns of the Pacific Northwest, University of Washington Press (Seattle, WA), 2003.

Also contributor to Services Marketing, Prentice-Hall (Englewood Cliffs, NJ), 1984.

SIDELIGHTS: Linda Carlson told CA: "I write to answer questions. What was life like in towns where the boss controlled everything? How can a small business handle its own advertising? What does it take to get a job in a very competitive market? My books provide specifics.

"Company Towns of the Pacific Northwest is full of details about everyday life in company-owned communities in the twentieth century, especially in that period between World War I and the mid-1950s. My goal was to describe a way of life that no longer exists and to describe how people lived in severe weather and with such challenges as wartime food rationing.

"My marketing and job-search guides explain how to, why to, where to go for help, and how much you can expect to pay. The marketing guide was written to dispel the notion that every business needs an advertising and public relations agency to do quality work. The job-search books are road maps for the job-seeker or the career counselor, providing straightforward advice and thousands of valuable contacts. They tell how to network, how to enhance a resume or cover letter, how to avoid interview problems, and where to look for employment and internship options."